Certified expertise, front and centre With a page for every service
Native Son Marine Services handles engine work, marine electronics, electrical and rigging on Florida's Treasure Coast. Rare Blue Moon designed and built a site that leads with the shop's industry certifications and gives each individual service its own dedicated page.
Overview.
Native Son Marine Services is an ABYC, NMEA and Airmar certified marine service shop based in Stuart, Florida. Rare Blue Moon designed and built a site that places those credentials beside the opening headline, and gives every service the shop offers its own page — twenty-five in all, from radar and autopilot installation to lithium battery systems, Power-Pole fitting and marine plumbing. A services hub collects them, a gallery and a reviews page carry completed work and customer feedback, and tap-to-call links sit in the navigation, the opening section and the closing call to action.
Marine engine service, electronics, electrical work and rigging
Boat owners along Florida's Treasure Coast
Website design, development, site architecture, twenty-five service pages, content structure and conversion points
Three decisions behind the build.
Credentials in the opening frame
The shop's ABYC, NMEA and Airmar certifications and its owner rating are placed beside the headline rather than further down the page, so Industry credentials form part of the first impression the design creates.
A page for every service
Rather than one combined services page, the build gives each of the twenty-five services its own page, so every job the shop takes on has a dedicated place to be explained and found.
Calling as the primary action
Marine work is often time-sensitive, so tap-to-call links are placed in the navigation, the opening section and the closing call to action, with a contact form as the alternative route.
On every screen.
What was
delivered.
- Home page with certification and owner rating display
- About page
- Services hub page
- Twenty-five individual service pages covering engine work, rigging, electronics, audio, electrical and plumbing
- Gallery page
- Reviews page
- FAQ page
- Contact page with enquiry form, phone, email and service area
- Tap-to-call links in the navigation, opening section and closing call to action
- Link to the shop's Instagram profile