Built to scale. From Arizona to nationwide.
RBM's Web team designed and developed a custom WordPress website for Techbros, built to grow as fast as the business. What started as a focused 5-page site now powers 37 service, industry, and location pages and serves customers in 20 cities across 6 states.
Overview.
Techbros needed a website that could grow with the business. RBM built a fast, mobile-responsive WordPress site with clear service paths, SEO foundations, and a scalable structure for new services, industries, and cities.
Secure, sustainable and certified electronic recycling and ITAD.
Businesses and individuals across Arizona, California, Texas, New Mexico, Colorado and Nevada.
Design, development, responsive build and technical SEO foundations.
Three decisions behind the build.
Custom WordPress build
Designed a fast, mobile-responsive site with clear service paths and SEO built into every page.
Scalable site architecture
Structured the site to add new services, industries, and cities without a rebuild, including 6 service pages and 11 industry pages.
Trust that converts
Put Techbros' R2v3, NAID AAA, and ISO certifications front and center alongside a client logo wall, FAQs, and online booking.
On every screen.
Desktop — service cards lead with photography and one clear action each.
What was
delivered.
- 37 service, industry, and location pages
- 20 city pages across 6 states
- 11 industry pages, from Aerospace to Telecom
- Responsive WordPress build with SEO foundations and online booking
Need a website built to grow?
Estimated organic traffic grew from 7 to 7,574 for Techbros
Estimated monthly visitors from search, May 2025 to September 2026, from a very small starting point.
Before and after.
From a small search footprint to thousands of ranking keywords
Techbros provides electronic recycling, data destruction and IT asset disposition services. Between May 2025 and September 2026, estimated organic traffic increased from 7 to 7,574 and organic keywords grew from 21 to 4,204. Reported search clicks rose from 181 to 778, while impressions increased from 11.1K to 122K. The large traffic percentage reflects the small starting baseline; the absolute values show the scale of the change.
Four workstreams.
Organic discovery
Estimated organic traffic increased by 7,567, reaching 7,574 in the September snapshot.
Keyword coverage
Reported organic keywords grew by 4,183, expanding from 21 to 4,204.
Search engagement
Reported search clicks increased by 329.8%, from 181 to 778.
Search exposure
Reported impressions increased by approximately 999.1%, from 11.1K to 122K.
20 city pages across 6 states.
The website now serves customers in 20 cities across Arizona, California, Texas, Colorado, New Mexico, and Nevada, with optimized landing pages for local recycling searches.
A far larger search presence, across traffic and ranking terms
7,574.
Techbros reached an estimated 7,574 monthly visitors from search and 4,204 ranking search terms, with 778 clicks from Google search results in the later snapshot.
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Content built to be found.
Localized pages and optimized articles that speak to data security and compliance, with the internal linking and schema that help search engines understand them.
Highlights.
Localized micro pages
Tailored service descriptions for each region Techbros serves.
Blogs and landing pages
Optimized copy highlighting data security and compliance.
Authority and markup
Stronger internal linking, with structured markup and schema to improve SERP presentation.
What this
included.
- Localized micro pages with regional service descriptions
- Optimized blogs and landing page copy
- Internal linking for authority and keyword distribution
- Structured markup and schema
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Reviewed monthly, refined for ROI.
Regular analytics reviews and competitor benchmarking, with monthly strategy sessions to sharpen targeting and measure return.
Highlights.
Analytics and benchmarking
Regular analytics reviews and competitor benchmarking.
Monthly strategy sessions
Targeting refined and ROI measured every month.
Tracking and reporting
Ad tracking and Google Ads optimization advice, with integrated performance dashboards for transparent reporting.
What this
included.
- Regular analytics reviews
- Competitor benchmarking
- Monthly strategy sessions
- Ad tracking and Google Ads optimization advice
- Integrated performance dashboards
Grow Your Business with RBM's Integrated Campaigns?
Short-form video for web and social.
Short-form video directed and edited for web and social channels, from explainers to promotional clips, with remote filming and post-production that keeps the brand consistent.
Highlights.
Explainer videos
Professional explainers that make the service easy to understand.
Promotional clips
Short-form clips cut for web and social channels.
Remote production
Remote filming and post-production support for brand consistency.
What this
included.
- Short-form video directed and edited for web and social
- Professional explainer videos
- Promotional clips
- Remote filming and post-production support
Grow Your Business with RBM's Integrated Campaigns?
Turning High-Intent Searches Into Phone Calls
Conversions in one month · May 2026
RBM's Paid Advertising team built and managed Google Ads campaigns targeting the moment people search for a place to recycle their electronics. Weekly optimization grew conversions month over month and put Techbros at the top of the page, ahead of the biggest names in the auction. In May 2026 alone, Techbros generated 374 conversions and 276 phone calls at a $2.43 average cost per click, with ads appearing at the very top of Google in nearly half of all eligible searches.
Highlights.
+35% more phone calls
Phone calls increased from 204 to 276 month over month. April – May 2026.
57% search impression share
Outranked Google and Amazon in 55% of shared auctions. April – May 2026.
High-intent campaigns, optimized weekly
Targeted searches such as electronic recycling, e waste recycling near me, and computer recycling. Refined bids, ad copy, and negative keywords weekly, and built dedicated landing pages to turn clicks into calls and pickup requests.